Oct 18, 20222 min
(Image courtesy of L'Appartement 4F's Instagram account.)
(Image courtesy of L'Appartement 4F''s Instagram account. The image depicts the Coiffards. )
Ashley and Gautier started baking during quarantine in their apartment in Brooklyn Heights. Neither had a culinary or baking background. Once they thought their baked goods were up to par, they decided to sell croissants. After putting their wedding on hold due to COVID-19, they decided to use some funds to open the bakery. The name celebrates the owners' French and American roots.
(Image courtesy of L'Appartement 4F's Instagram account.)
Our mission is to create an authentic high quality baked good. The ingredients are imported from Europe. We must ensure that our products are of the highest quality. Sometimes, we won't sell specific trays that do not meet our standards. Our vision is to allow everyone to experience our products in a calm family-friendly neighborhood.
(Image courtesy of L'Appartement 4F's Instagram account.)
TikTok has helped get our name out there in the community. Social media exposed New York and the world to what we can offer.
(Image courtesy of L'Appartement 4F's Instagram account.)
We are looking into catering opportunities as well as possibly opening new locations around New York.
(Image courtesy of L'Appartement 4F's Instagram account.)